No code and low code tools are increasingly being used by businesses for lead and customer management activities. No code and low code tools can be used to conduct activities like customer 360s, relationship management, creating customer portals and more. Tools like Airtable, Vinyl, Bubble, Webflow, and more are being effectively leveraged by smart teams to accomplish their goals. These tools provide a quick and easy way to build out complex processes and workflows without the need for coding or IT resources. As a result, they are an essential part of any lead or customer management strategy.